Radio Media Kits
Contact Opaque Design for pricing.
About us. We've designed for the radio industry for over 10 years, working both in-house and as outside vendors. We've created everything from media kits and sales materials to billboards and web sites.
Professionally designed media kits gives your radio station an edge over the competition. Give your sales team the tools it needs to sell in today's tough economic climate.
The Advantage of Professional Design.
Radio stations usually don't have a design department to handle their media kits, and it's often left to sales staff to put one together. Your sales team is the best at what they do - but they aren't designers.
Professional design isn't about making something "pretty" – good design more effectively communicates your information to potential clients.
A properly designed media kit can improve sales - the information is well organized and easy to understand, with a professional appearance that is carried throughout all of your materials.
Let the competition hand out poorly organized and inconsistent sales materials while you give clients a polished presentation that shows you mean business.
You wouldn't send your sales person out in T-shirt and ripped jeans to meet a client, so why send them out with less than perfect sales materials to represent your brand?
What is included in a radio media kit?
A radio media kit usually includes some or all of the following:
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General information about the station
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Listener Demographic Information
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Coverage Maps
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Programming Schedule
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Show/DJ information
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Rate cards/advertising packages
How does the process work?
Provide us with your copy, station logos, DJ photos, coverage maps - any resource that needs to be in the media kit. We design the kit and email a proof. The final is delivered as a PDF file that can be printed or emailed to prospects.